Please join your fellow yacht club officials for an interactive workshop to discuss one of the most important subjects on most club agendas:
- Membership -
Saturday, October 27, 2018
10:00 AM to 3:00 PM
Dana Point Yacht Club
Topics to be explored include:
Member acquisition; sources.
Advertising assets & pitfalls; leveraging members.
Targeting demographics; preferences & interests.
Communication channels and social media.
The role of club social activities in both recruitment and retention.
Non-yachting water activities like paddle boarding, kayaking, etc.
Junior programs to attract parents.
We hope you will take the opportunity to join your fellow clubs in this valuable tool to think through membership and retention opportunities.
$35 per person. Includes a working lunch.
Make your reservations by CLICKING HERE.